Andrew Carolan - Freelance Video Director London & Video Producer

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[fusion_dropcap color=”” boxed=”yes” boxed_radius=”50%” class=”” id=””]I[/fusion_dropcap]am a creative director and digital producer – working with advertising agencies, marketing departments and production companies:

In concept creation, and the production of online video and social media content, communicating a consistent message through all the marketing mix elements.

Andrew Carolan

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Where I work

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London based and working globally, I have travelled and produced digital content over 5 continents.

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What I do

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ADVERTISING: I’ve worked with the top 10 ad agencies on digital campaigns, television commercials, and exciting brand films.

CORPORATE VIDEO: I have produced branded content; copywriting, scripts, producing and directing films and social media campaigns for hundreds of global brands – including the giants of fashion, sport, technology, banking, and petrochemicals.

TELEVISION: I have series produced, worked as a series director, a P/D, and edit producer – on entertainment, factual entertainment and documentaries. I’ve managed big budgets and global logistics, re-invented formats, and taken new ideas to screen.

FILM: I submitted a film to the Cannes Short Film Corner, and have also written a feature movie, with Micky Dehara (the writer and associate producer of a number of Guy Ritchie movies), which is in development.

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My background

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Having studied music, art, drama, screenwriting & film directing – I consider myself an artist at heart.

Starting my career in London’s prestigious Molinare, I went onto work for Endemol. These early experiences exposed me to the intensity of live television, the creativeness that goes into producing promos, and the attention to detail required in producing successful TV dramas.

I attended the National Film and Television school, and the BBC Academy, then went on to shadow English TV drama directors.

I have gone on to write, direct, produce, and post produce for all of the major UK channels; BBC, ITV, C4, C5, MTV, SKY 1, and Discovery.

Working with all of the major advertising agencies including; Saatchi and Saatchi, AMV, Publicis, BBDO, Mother, WCRS, BBH, Grey, M & C Saatchi and AKQA – I have been at the heart of creating new visual approaches within the media industry.

In spite of my achievements so far, I feel very lucky to be working in an industry, and in roles – that I have real passion for – story telling within the visual medium. I love the uniqueness that each new production holds, and enjoy the many challenges, appreciating the collaboration, and friendships made in constantly pioneering new ground.

In my spare time I like to travel, snowboard, kite surf, and play the guitar.

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Beginning a production

Every production has to start somewhere – often I create the concept, alternatively the production company, or lastly the client’s creatives have thought up an earth shaking idea!

The next step, the initial idea needs exposure and discussion, so that the concept can be formed and translated into a script, a storyboard or shooting script – which will then form the basis of the video production, and the integrated social media campaign

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